Ziff Davis, Inc. (formerly J2 Global) is a digital media and internet company that operates a diverse portfolio of web properties and software services. The company's business is divided into two main segments: Digital Media and Cybersecurity & Martech. The Digital Media segment, which accounts for the vast majority of total revenue, generates income primarily through advertising, performance marketing (affiliate commerce), and subscriptions across its well-known brands. These include technology and entertainment sites like IGN, Mashable, and PCMag; shopping platforms such as RetailMeNot and Offers.com; and health and wellness resources like Everyday Health and BabyCenter. The Cybersecurity & Martech segment provides cloud-based software solutions, including digital security, consumer privacy (VPNs like IPVanish), email marketing, and search engine optimization tools (Moz). Ziff Davis employs a roll-up strategy, frequently acquiring niche digital media and software businesses to expand its audience reach and service offerings. In March 2026, the company announced the divestiture of its Connectivity business (including Ookla and Speedtest) to Accenture for $1.2 billion. The company generates the majority of its revenue from the United States but operates globally.
