Founded in 1999 as Best of the Best, Winvia Entertainment plc has evolved from operating physical car competition stands into a digital-first gaming and entertainment group. The company's business is divided into two main segments: UK Prize Draws and Online Gaming. In the UK, it operates the BOTB and Click Competitions brands, offering players the chance to win luxury cars, cash, and lifestyle prizes through skill-based games and draws. Internationally, Winvia holds a strong position in the regulated Romanian iGaming market, operating proprietary brands like Princess Casino and Luck.com, as well as supporting white-label partnerships. The group's operations are underpinned by its proprietary Winvia 360 platform, which handles customer engagement, payments, and analytics for both its B2C brands and B2B partners.