Wacker Neuson SE is a global manufacturer of light and compact equipment, primarily serving the construction, landscaping, and agricultural sectors. The company operates through three main business segments: Compact Equipment, Light Equipment, and Services. The Compact Equipment segment is the largest revenue contributor, accounting for over 55% of total sales, and includes earth-moving and material handling machinery such as compact excavators, wheel loaders, dumpers, and telehandlers. The Light Equipment segment (approximately 21% of revenue) focuses on concrete technology, soil and asphalt compaction tools like vibratory rammers and plates, and utility equipment. The Services segment (around 23% of revenue) provides aftermarket support, including repair and maintenance, spare parts, equipment rental, and financing solutions.
Headquartered in Munich, Germany, Wacker Neuson distributes its products worldwide under several key brands: Wacker Neuson (construction equipment), Kramer (all-wheel steer loaders and telehandlers), Weidemann (agricultural articulated wheel loaders), and Enar (light concrete compaction equipment). The company maintains a strong geographic footprint with production facilities in Germany, Austria, the United States, China, and Serbia, supported by a global network of dealers and service centers. Wacker Neuson's competitive position is driven by its historical legacy of equipment development—having invented the electric rammer in the 1930s—and its ongoing strategic focus on electrification, telematics-driven fleet management, and zero-emission construction machinery.