Polibeli Group Ltd. is a global digital supply chain service provider and B2B distributor headquartered in Jakarta, Indonesia. The company operates an integrated digital platform, including the Polibeli App and Polisales App, designed to connect upstream suppliers with downstream small and medium-sized enterprise (SME) retailers. Polibeli offers comprehensive end-to-end supply chain solutions encompassing product sourcing and procurement, cross-border logistics, warehousing, channel distribution, brand operations, and digital marketing.
The company's business model is centered on global goods trading, which accounts for over 95% of its total revenue. Through this segment, Polibeli directly procures a diverse portfolio of consumer merchandise from suppliers and wholesales them to enterprise customers and retailers. Its product categories span consumer electronic accessories, household appliances, skincare and oral-care products, cosmetics, toys and games, healthcare products, and watches. A small portion of revenue is derived from ancillary services, such as global brand operations and sales promotion services.
Geographically, Polibeli focuses on the Asia-Pacific and European markets, with Japan and Indonesia collectively accounting for approximately 90% of its total sales. The company went public on the Nasdaq in 2025 following a SPAC merger with Chenghe Acquisition II Co. By leveraging its digital platform to streamline procurement and logistics for SME retailers, Polibeli positions itself as a critical intermediary in the cross-border consumer goods trade.
