Founded in 1987 as a television broadcaster, Modern Times Group MTG AB has strategically pivoted to become an international gaming holding company following the spin-off of its media assets and the sale of its esports division. The company owns and operates a portfolio of gaming studios, including InnoGames, Ninja Kiwi, Hutch, PlaySimple, Snowprint, Kongregate, and Plarium. These studios develop popular titles across various genres such as strategy, racing, tower defense, and word games. Headquartered in Stockholm, MTG distributes its games globally on mobile and PC platforms, utilizing a free-to-play model supported by in-game transactions and advertising partnerships.