Lufax Holding Ltd operates a comprehensive personal financial services platform in China, focusing on retail credit enablement and wealth management. The company's core business model involves connecting small business owners, individual entrepreneurs, and retail borrowers with institutional funding partners, such as banks and trust companies. Through its retail credit facilitation platform, Lufax offers general unsecured loans, secured loans, and consumer finance products. The company leverages advanced technology and data analytics for credit risk assessment and customer acquisition, operating a capital-light model where it shares credit risk with third-party enhancement providers, including its affiliate Ping An Puhui Financing Guarantee. In addition to its lending operations, Lufax provides wealth management services, offering access to asset management plans, mutual funds, private investment funds, and trust products. The company operates primarily in China, with international wealth management platforms in Hong Kong and Singapore. Originally established by Ping An Insurance Group, Lufax benefits from its strategic relationship with its parent company while maintaining a strong competitive position in China's non-traditional financial services market.