Hasbro, Inc. is a leading multinational toy and game manufacturer headquartered in Pawtucket, Rhode Island. The company operates through three primary business segments: Consumer Products, Wizards of the Coast and Digital Gaming, and Entertainment. Its Consumer Products division produces traditional action figures, board games, and plush toys under globally recognized brands like Nerf, My Little Pony, and Peppa Pig. The Wizards of the Coast and Digital Gaming segment has emerged as a major profitability engine, driven by the massive tabletop and digital success of Magic: The Gathering and Dungeons & Dragons, as well as licensed video games. Following the 2023 divestiture of its eOne film and television business to Lionsgate, Hasbro has refocused its strategy on its core play portfolio, digital gaming expansion, and strategic intellectual property licensing. The company distributes its products globally through omnichannel retail partners, wholesalers, and direct-to-consumer platforms.
