Figma, Inc. operates a cloud-based collaborative design platform that serves as a central workspace for digital product creation. The company's core product, Figma Design, allows cross-functional teams—including designers, product managers, and software engineers—to ideate, design, and prototype user interfaces and digital experiences in real time within a web browser. Over time, Figma has expanded its product suite to include FigJam (a digital whiteboarding tool), Dev Mode (a workspace for developers to translate designs into code), Figma Slides, and Figma Make (an AI tool for generating prototypes from text prompts).
Figma operates on a software-as-a-service (SaaS) business model, generating revenue primarily through tiered subscription plans based on a per-user seat model. The company has seen adoption across both small businesses and large enterprises, with a significant portion of its user base comprising non-designers who participate in the product development lifecycle. In 2025, Figma generated $1.056 billion in revenue, driven by strong net dollar retention and international expansion. Following the termination of a proposed $20 billion acquisition by Adobe due to regulatory hurdles, Figma completed its initial public offering on the New York Stock Exchange in July 2025.
