Founded in 1964, Einhell Germany AG develops and markets a wide range of handheld power tools, stationary tools, and garden equipment. The company's business is divided into two main segments: Tools (including electronic hand tools and stationary tools) and Garden and Leisure (comprising garden, water, cooling, and heating technology). A key driver of Einhell's growth is its proprietary Power X-Change system, a unified battery platform compatible with over 350 of its cordless devices. The company distributes its products internationally through nearly 50 subsidiaries, serving both the consumer DIY market and professional tradespeople. Einhell maintains its headquarters and engineering operations in Germany while leveraging a global manufacturing and distribution network.