Customers Bancorp, Inc. (NYSE: CUBI) is a bank holding company that operates through its primary subsidiary, Customers Bank. Headquartered in West Reading, Pennsylvania, the bank serves small and medium-sized businesses, professionals, and individuals with a footprint spanning Pennsylvania, Illinois, Massachusetts, New Jersey, New York, and Washington, D.C. The company's business model is centered on traditional banking activities, generating the majority of its revenue from commercial and industrial (C&I) lending, commercial real estate, multifamily and residential mortgage loans, and specialty lending such as fund finance and equipment financing. On the deposit side, Customers Bancorp employs a "high-tech, high-touch" strategy to gather low-cost deposits. A key differentiator is its proprietary blockchain-based instant payments platform, cubiX (formerly CBIT), which allows B2B clients—including digital asset firms, cryptocurrency exchanges, and market makers—to settle USD transactions instantly, 24/7/365. While this digital asset vertical accounts for a significant portion of its non-interest-bearing deposits, the bank's core revenue remains rooted in conventional lending and treasury services. Customers Bancorp also partners with fintech companies to offer Banking-as-a-Service (BaaS) solutions, further diversifying its deposit gathering and consumer lending capabilities.
