Citycon Oyj operates as a leading owner, manager, and developer of mixed-use real estate in the Nordics and Baltics. The company's business model centers on acquiring and managing urban community hubs that integrate retail, residential, office, and municipal service spaces. Citycon generates revenue primarily through rental income, service charges, and utility charges from its tenants, which include supermarkets, pharmacies, restaurants, fashion stores, and service businesses. The company's portfolio comprises 28 urban centers, with a strong emphasis on necessity-based retail rather than luxury or tourism-driven destination malls. Geographically, Citycon's operations are segmented into Finland & Estonia, Norway, and Sweden & Denmark, with key assets including Iso Omena in Finland and Kista Galleria in Sweden. The company's competitive position is bolstered by its strategic focus on properties connected to public transportation and dense neighborhoods, ensuring steady foot traffic and resilient tenant demand. As of late 2025, Citycon is majority-owned by G City Ltd., which has initiated a mandatory public tender offer to potentially take the company private.