First Busey Corporation (NASDAQ: BUSE) is a prominent financial holding company that operates primarily through its wholly-owned subsidiary, Busey Bank. Founded in 1868, the company has grown into a major regional financial institution, recently relocating its corporate headquarters to Leawood, Kansas, following its transformational 2025 merger with CrossFirst Bankshares. First Busey's operations are organized into three primary segments: Banking, Wealth Management, and FirsTech. The Banking segment, which generates the vast majority of the company's revenue, offers a comprehensive suite of commercial and retail banking products, including commercial lending, real estate construction, residential mortgages, and treasury management. The Wealth Management division provides asset management, trust, fiduciary, and philanthropic advisory services, overseeing billions in assets under care. FirsTech, the company's financial technology subsidiary, specializes in payment processing solutions, offering mobile bill pay, lockbox remittance, and merchant services for small-to-medium businesses and highly regulated industries. Geographically, First Busey maintains a robust branch network with banking centers concentrated in Illinois, the Kansas City and St. Louis metropolitan areas, Dallas/Fort Worth, and southwest Florida. The company's disciplined acquisition strategy and focus on core deposit funding have solidified its competitive position as a leading regional bank in the Midwest and beyond.